Kenmerken
Conditie
Gelezen
Jaar (oorspr.)
2013
Auteur
Stephen Denny
Beschrijving
Het boek is in een hele goede staat.
(De staat het boek is duidelijk zichtbaar op de foto’s. Eventuele lichte verkleuring of gebruikssporen zijn hierop te zien.)
Combineer gerust met mijn andere boeken die te koop staan.
Killing Giants. Type boekomslag: Paperback, Geschreven door: Stephen Denny, Aantal pagina's: 256 pagina's. Breedte: 139,7 mm, Hoogte: 214,3 mm.
Marketing expert Stephen Denny argues that any brand can directly challenge the giant of its category and not only survive, but thrive. While it’s inconvenient to be the little guy, it can also be a blessing in disguise. Giant-killers can afford to shake things up and take bold steps. They can be faster and nimbler than giants who are too slow and hidebound to make painful but necessary changes.
During his two decades in the trenches, Denny has taken on quite a few giants. And he has interviewed more than seventy other giant-killers across industries—from software to cosmetics to aviation—for their most powerful techniques. His ten powerful strategies will help readers overcome stale business thinking and bureaucracy in good times or bad.
From the hypercompetitive world of social media to high-stakes b-to-b sales to the trenches of retail, Killing Giants is The Art of War for a new era.
(De staat het boek is duidelijk zichtbaar op de foto’s. Eventuele lichte verkleuring of gebruikssporen zijn hierop te zien.)
Combineer gerust met mijn andere boeken die te koop staan.
Killing Giants. Type boekomslag: Paperback, Geschreven door: Stephen Denny, Aantal pagina's: 256 pagina's. Breedte: 139,7 mm, Hoogte: 214,3 mm.
Marketing expert Stephen Denny argues that any brand can directly challenge the giant of its category and not only survive, but thrive. While it’s inconvenient to be the little guy, it can also be a blessing in disguise. Giant-killers can afford to shake things up and take bold steps. They can be faster and nimbler than giants who are too slow and hidebound to make painful but necessary changes.
During his two decades in the trenches, Denny has taken on quite a few giants. And he has interviewed more than seventy other giant-killers across industries—from software to cosmetics to aviation—for their most powerful techniques. His ten powerful strategies will help readers overcome stale business thinking and bureaucracy in good times or bad.
From the hypercompetitive world of social media to high-stakes b-to-b sales to the trenches of retail, Killing Giants is The Art of War for a new era.
...
...
...
...
...
...
...
...
...
...
...
...
Amsterdam
9x bekeken
0x bewaard
Sinds 12 nov. '26
Advertentienummer: m2464916372
Populaire zoektermen
hunger games engelscutter stephentaal van de mediatortaal vitaalpercy jackson engelsthe maze runner engelsgame of thrones engelsafter anna todd engelsstephen westpretty little liars engelsvampire diaries engelsjohn grisham engelsthe killingengels uniformokki in okki+ingebondenwindows officeondertrekhaak international in Agrarisch | Tractorenvanguard leren jaselizabeth camden in Romansaudi zonneklep in Interieur en Bekledingzilveren vijfje in Munten | Nederlandabba waterloo vinyl in Vinyl | Popbeeld heilige barbara in Antiek | Religiekastslot