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Boek: All Marketers Are Liars - Seth Godin
100sinds 6 jul. '25, 13:46
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Beschrijving
All Marketers Are Liars - Seth Godin
ISBN 9781591841005
1e druk 2005, hardcover. In zeer goede staat, met slechts lichte gebruikssporen op de stofomslag. Binnenwerk is onbeschadigd, niet in geschreven en zonder vouwen. Zie foto's. Wordt goed verpakt en snel verzonden! Of ophalen in Den Haag. Zie mijn andere boeken om verzendkosten te besparen.
All Marketers Are Liars by Seth Godin is a book that explores the power of storytelling in marketing. Godin argues that successful marketers don't just sell products; they tell compelling stories that resonate with their audience's beliefs and values. The book emphasizes that people buy products not just for their utility but because of the stories they believe about those products.
Godin also discusses the importance of authenticity and transparency in marketing. He suggests that marketers should focus on telling true stories that align with their brand's values and mission. By doing so, they can build trust and loyalty with their customers.
The book is filled with examples of companies and brands that have successfully used storytelling to create strong connections with their customers. It provides practical advice for marketers on how to craft and communicate their own stories effectively.
ISBN 9781591841005
1e druk 2005, hardcover. In zeer goede staat, met slechts lichte gebruikssporen op de stofomslag. Binnenwerk is onbeschadigd, niet in geschreven en zonder vouwen. Zie foto's. Wordt goed verpakt en snel verzonden! Of ophalen in Den Haag. Zie mijn andere boeken om verzendkosten te besparen.
All Marketers Are Liars by Seth Godin is a book that explores the power of storytelling in marketing. Godin argues that successful marketers don't just sell products; they tell compelling stories that resonate with their audience's beliefs and values. The book emphasizes that people buy products not just for their utility but because of the stories they believe about those products.
Godin also discusses the importance of authenticity and transparency in marketing. He suggests that marketers should focus on telling true stories that align with their brand's values and mission. By doing so, they can build trust and loyalty with their customers.
The book is filled with examples of companies and brands that have successfully used storytelling to create strong connections with their customers. It provides practical advice for marketers on how to craft and communicate their own stories effectively.
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