Open here

(Paul Mijksenaar & Piet Westendorp)

The art of instructional design

Open Here: The Art of Instructional Design displays an entertaining array of the most ingenious, stupid, beautiful, and horrible visual solutions that instruction designers and illustrators have invented to help us handle modern technology and everyday products.These works of art show us how to floss out teeth properly, where to insert the printer cartridge, which button to press to transfer a phone call, how to use chopsticks, how to open a milk carton, and how to exit the plane in case of an emergency landing.

Open Here also includes a diverse sampling of images: the finest cut-away drawing of a truck's diesel engine, a revealing expanded view of a model airplane, and detailed full-color photographs of a sewing machine in a 19th-century manual.

Open Here also includes an overview of the basic elements of visual instructions: the baffling yet remarkable drawings, cartoons and symbols that tell us where to cut, where to twist, how to repeat, and also how not to do all of the above.

Paperback, 144 pag., geïllustreerd

Uitg. Joos Elffers, 1999

ISBN 9781556709623

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