NIKE horloge presto 2003

Een Nike horloge. Gebruikt. Maar nog mooi.
Het grijze rubber is vergaan. De batterij is op.
De verpakking zit er nog bij.
Voor in een verzameling?

Designed by Scott Wilson during his time as Creative Director at Nike Timing in 2003, the Presto watch was a groundbreaking, ultra simple, lightweight and flexible digital bracelet that transcended traditional notions of what a sport watch could be.

The timepiece featured an ingenious invisible construction and custom polymer, creating a seamless, “technorganic” aesthetic and one of the most comfortable fits in timeware.

Presto's package was designed with environmental sustainability and alternate reuse in mind. Once purchased, the package transformed into a seedling pot. This unexpected surprise not only delighted consumers but also elevated consumer awareness and expectations in regards to sustainable products.

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